Introducing THE RODBUILDER, MAY W19 Lifestyle.

We are fortunate here at J.A.F. to have an affiliation with some great talents, people who mix their passion with work an create a lifestyle that inspires them to keep excelling in their field.

Just Another Fisherman Luke Davis has been a part of J.A.F. since October 2014 and has been a massive part of our brand, pushing the limits on what is possible on a trailer boat in NZ waters.

We recently caught up with Luke at Yeehaa Tackle where we documented his other talent, ROD BUILDING. Luke has been making custom fishing rods coming on seven years ranging from soft bait rods to bluewater rods to target marlin and swordfish. He is also the craftsman behind our customer J.A.F x YEEHAA Softbaiting rods which an exclusively available at Just Another Fisherman.

Here is Luke doing his craft in our latest J.A.F. May Lifestyle range which is now Available online, Inshore at Fishermans Den and instore at your local J.A.F retailer.